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case study
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Kindred Restaurant Group

32 restaurants · farm-to-table

Guest preference memory across all 32 locations. Regulars feel like regulars everywhere.

32
locations
+23%
repeat visits
01 · the challenge

What they came to us with.

Kindred Restaurant Group runs 32 farm-to-table restaurants across three states. Their regulars expected to be remembered — dietary restrictions, table preferences, special occasions — but guest information lived in individual locations. A regular at the flagship might be treated as a stranger at the new location downtown. The host stands ran on different reservation systems that didn't talk to each other.

02 · the approach

What we built.

We built a guest memory system that unifies preferences across all 32 locations. When a reservation comes in, the host stand shows everything the group knows about that guest: allergies, past visits, preferred tables, birthdays, anniversaries. The system learns from server notes and integrates with their existing reservation platforms. Privacy controls let guests opt out or request corrections.

03 · the outcome

Where it landed.

Repeat visits increased 23% in the first year after launch. Guest satisfaction scores for "felt recognized" jumped 31 points. Servers report spending less time asking questions and more time delivering hospitality. Kindred has made the guest memory system a core part of their expansion playbook.

next steps

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